About
With over four decades in the wine industry, I thrive on building authentic relationships, fostering trust, and aligning with buyer requirements.
Let’s transform your challenges into growth opportunities!
“People buy from people.”
I wholeheartedly embrace the belief that genuine connections drive success. My superpower is building trust through authentic relationships and collaborative partnerships, underpinned by a profound understanding of buyer needs in the dynamic UK wine industry..
Key Contributions and Achievements
Cultivated impactful relationships with iconic brands like Rustenberg, Kanonkop, and Taittinger, connecting people and ideas across the industry.
Spearheaded the development of own-label brands in leading retailers throughout various regions, showcasing my knack for innovation.
Honoured with multiple ‘Supplier of the Year’ awards from Tesco, Sainsbury's, and Co-op, a testament to my commitment to excellence.
Proudly took the stage as an international speaker at the VinPro Conference 2023, following the esteemed Jancis Robinson.
As a passionate advocate for the wine community, I’ve represented prestigious brands and crafted private labels for major retailers while earning accolades such as Tesco Supplier of the Year—twice!
Now, as a Non-Executive Director at Emporia Brands and a dedicated mentor, I’m committed to uplifting others and elevating industry standards.
A People-Centric Leader in the Wine Industry
Known as a “people person,” my passion lies in forging meaningful connections and fostering trust within teams.
I believe that successful relationships are the backbone of sales, driven by open communication, reliability, and proactive problem-solving throughout the supply chain.
With an extensive network that spans established journalists and influential digital voices, my ability to amplify impact and reach in the wine industry is unmatched.
Career Highlights
Sales Director, Percy Fox/Diageo (1994 to 1999)
At Percy Fox/Diageo, I spearheaded UK sales across diverse channels, laying the foundation for my career in driving commercial success..
International Wine Services (1997 to 2001)
I played a pivotal role in launching and scaling the New World Business unit alongside the renowned 'Flying Winemaker' Kym Milne, significantly elevating South African wine exports to new heights.
Sales Director, HWCG (2001 to 2009)
During my tenure at HWCG, I expanded our Tesco SKU count over sixfold and, following the merger with PLB, led a business unit achieving a remarkable turnover of £65-70 million.
Business Development Lead, Bibendum (Short Stint)
In just six months at Bibendum, I cultivated invaluable industry connections within this market leader, further enriching my expertise.
Sales Director, Seckford Agencies (2013 to 2024)
At Seckford Agencies, I transformed the multichannel route to market, forging key partnerships with major clients like Tesco, Sainsbury’s, and Aldi, resulting in an impressive elevation of multichannel turnover from 30% to 65% of total business.
Founder, Cartwright.Wine (Established 2025)
As I embark on this new venture, I aim to leverage my extensive industry experience to create innovative solutions and opportunities within the wine sector.
